There are THREE ways that WebCubic real estate websites can deliver IDX.
- MLS has a ready-to-go IDX solution. Simply paste the MLS' URL into a WebCubic navigation button. There may be fees from your MLS.
- If your MLS has an established partnership with WebCubic, IDX will be automatically bundled with your website. There may be fees from your MLS.
- Your MLS only provides data feeds to REALTORS® that want IDX. But you need software from a 3rd party provider like WebCubic. This is an expensive option.
NOTE: WebCubic can implement IDX (with automatic email alerts) using the MLS data feed. This requires a development cycle, but the resulting IDX solution provides full functionality. There is a fee for WebCubic's IDX solution and will vary depending upon the cost for the data feed and the complexity of the data itself.
One last note, MLSs will require that you sign an agreement to use IDX.
One more note: some MLSs do not allow agents to display IDX on their websites. Check with your MLS for its rules and regulations regarding IDX.
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Why IDX
IDX is essential to your website success. IDX delivers the most important content that website visitors want - MLS property listings - right from your real estate website.
- Without it, visitors leave your website almost immediately.
- With it, your visitors remain for twenty minutes. For twenty minutes they see your name and contact information. That stickiness adds value to your website and increases the opportunites to get a lead!
When IDX includes daily e-mail alerts - that's lead generation!
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